The World's First
Meaningful Work Profile Tool

The Meaningful Work Profile Tool is a world-first approach to measuring the importance an individual places on their work meeting their current personal beliefs, values, goals, expectations, and purpose in the context of their social and cultural environment. 

What is Meaningful Work?

There was no clear or constant definition of meaningful work anywhere in the world and none at all that has been developed specifically for Australians.


That is why Beaumont People undertook the research.

We surveyed over 1000 people to ask them what makes work meaningful to them.

Our approach is the first of its kind internationally that investigates all four aspects influencing meaningful work including the individual’s perspective, the job being undertaken, the organisation that the role is with and the society and culture which you are part of.


And now, this is the first time in Australia that we have any detail around what people think meaningful work is. 

This is the information we need to help provide better engagement at work, and therefore overall wellbeing as a nation.

For individuals, we can show what you value in the workplace. For organisations, we can show how you can support your employees at work.

Uncover what matters to you at work with the Meaningful Work Profile Tool

The Meaningful Work Profile Tool, provides individuals and organisations with an assessment profile, indicating how much value is placed on meaningful work factors.


This measurement can aid both individuals and organisations in attaining and providing meaningful work, improving engagement levels, withdrawal intentions and employee commitment.

Benefiting both individuals and organisations

  • It helps you to learn more about yourself, your workplace values and motivations

    Individuals will be able to use the tool to help in their job search, or internal career discussions to ensure that they are more likely to have work that provides them with meaning.

  • Learn more about the people in your organisation and what matters to them

    Organisations will be able to use the tool to see the ways they are currently providing meaning in their workplace, and identify the areas they may wish to strategically improve.

The 4 Factors of Meaningful Work

The Meaningful Work Profile Tool is a world-first in combining both psychological and sociological perspectives, in that it looks at the individual, the job, the organisation and the society and culture in which the work sits.

  • The Individual Factor: Includes interests, abilities, personality traits, motives and goals.

  • The Job Factor: Includes the type, quality of work, quantity of work and job design.

  • The Organisational Factor: Includes leadership, culture, policies and practices, and the social environment.

  • The Societal Factor: The ability of individuals in a specific society to attain meaning in their jobs with access to decent work.

Go beyond culture to provide meaning in your organisation across the multiple factors influencing meaningful work.

Australian workers value the trust of managers, culture and work which makes a difference to broader society.

Source: Beaumont People's Meaningful Work Insights Report 2019/2020


of respondents ranked ‘trust of managers’ as the most important contributor to attaining meaningful work.


agreed it was very important that they felt supported by the people they worked with.


will favour organisations that give back to the community.




(02) 9279 2777

Got questions? We've got the answers!

Does the Meaningful Work Profile Tool meet the requirements of a psychometric assessment? 

When should the Meaningful Work Profile Tool be used? 

Can I prepare myself for this profile? 

Can I take the profile more than once? 

Where do I see my profile?

Who has access to my profile? 

Why should I take the Meaningful Work Profile?

How is my privacy protected?

What should I do if I don’t agree with the results?

Can taking the Meaningful Work Profile restrict my career options?

How long will the profile take? 

Can I share the results with my employer or future employer?

Can I ask other members of my family, friends or workplace to take the Meaningful Work Profile?

How much does the Meaningful Work Profile Tool cost?

Is there a way to collate and compare results across an organisation?

How can this profile help me when looking for a new job?

How is this different to other engagement or culture surveys?

Can I download a pdf of my Meaningful Work Profile?

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